Just like Andreas, Sharoena is a second year student at Hotelschool The Hague. She loves making cocktails and enjoys the freedom she gets at Hotelschool The Hague to put her own ideas into practice. After Hotelschool The Hague she would like to work in India or Australia to discover hospitality on the other side of the world.

There is a lot of personal guidance; it is aimed at finding your talent and helps reach your ambitions.

Instead of taking the safe bet and staying in Norway, Lotte applied to Hotelschool The Hague and moved to the Netherlands. Last year she went to St. Barts for her placement and now she is a second year student at Hotelschool The Hague. Lotte's dream is to work in Finance or Revenue Management in the international Hospitality industry.

I really enjoyed going on placement to St. Barts in the Caribbean.

Although he is recently graduated from Hotelschool The Hague, Mats already has two businesses to his name. He owns two bars in the centre of Amsterdam. Hotelschool The Hague helped him grow into the person that he is today.

The management skills I have learnt at Hotelschool are very important to fulfill my dreams for the future.

Malte is a fourth year student from Germany. One of the main reasons for him to apply for the Bachelor programme at Hotelschool The Hague was our strong heritage. Malte believes hospitality will become indispensable in other industries in the future. 

Hotelschool The Hague is not only a great business school but also offers the practical education with it.

"Make the best out of a situation. Don't be so influenced by negativity. Turn that negativity into positivity."

http://bit.ly/1oQPrbU

"Just open your eyes. Be true to yourself. I find that will give anyone the best outcome in their life."

http://bit.ly/1niIUv8

"New block, new challenges and opportunities"

- Fieke B. and Caroline van den P.

http://bit.ly/1Bm7xNa

"Find gratitude in the small things."

http://bit.ly/1nEj27f

"Investing in yourself is investing in your future." 

http://bit.ly/1rmyv3g

"Smile till' you make it, never give up"

- Stefano Z., Aliya P. & Rik L.

http://bit.ly/18WHAZb

"A day without laughter is a day not spent."

http://bit.ly/1sxdNOq

"Home is a state of being, a state of mind, and when Amsterdam joined the other three countries I currently call home, that was a moment of blissful happiness." 

http://bit.ly/1nSX6tU

"What's the happiest moment of your life, so far?" "Hmm, that's difficult to say but, funny enough, starting Hotelschool would be up there."

http://bit.ly/1jXfPF3

"Live day by day and enjoy life."

http://bit.ly/1wDVwN3

"Start your Monday with a Fun-day at Le Café!"

- Willem B. & Frederike V.

http://bit.ly/1GAIDN9

"I really like the international environment and the future perspective."

http://bit.ly/1n0Ujhu

"Be yourself, everyone else is already taken."

http://bit.ly/1F507xA

"Coming together is a beginning. Keeping together is progress. Working together is success."

- Thibaud D. with Daniel S. and Jip H.

http://bit.ly/1wVAsYM

"Don't be pushed by your problems, be led by your dreams"

http://bit.ly/1LL70Zj

"Don’t tell me that the sky is the limit if someone walked on the moon."

http://bit.ly/1DEKfkc

Mr Fabian Fagel (The Netherlands)

Lecturer Operations and Strategic Management

Education:

• Bachelor in Hospitality Management.

Growing up in a family of chefs, restaurant owners and hoteliers, Mr Fagel decided it was time to discover the world after his graduation. He started his international hospitality career with a management traineeship at the famous Bohemian Club of San Francisco, and continued to work in various food & beverage management and consulting functions – on a cruise ship and in various hotels in Canada. About 10 years into his career, he moved back to The Netherlands. Back home, he spent five years working as a business unit manager for commercial catering. He then moved on to spend five years as the Operations Manager of a large recreation park, overseeing ca. 300 employees working in the hospitality, retail, technical and entertainment divisions of the park. 

In these functions, he accumulated experience in, amongst others: lean operations and process management, budgeting, personnel management, entrepreneurship and strategic planning. This experience, combined with his talent for coaching and excellent communication skills, now benefits Hotelschool The Hague’s students. Mr Fagel is driven by a life-long passion for hospitality, food & beverage and coaching. With his calm and engaging manner, he is the preferred contact point for anyone seeking advice in creating their own business plan, mapping out their career or looking for the “aha-moment” on a project. But don’t think he gives it away easily; he will make you work to get to it yourself! Fabian stays abreast of recent developments in the industry and likes to stay in touch with the business world through his advisory functions for several companies.

Mr Fagel's favorate quote reads: "Be the best you can be."

Dr. Karoline Wiegerink RM (The Netherlands)

Research Professor of City Hospitality & City Marketing

Education:

• Ph.D. Business Economics, Erasmus University Rotterdam, 2002
• Graduate Business Economics (Bedrijfseconomie), Erasmus University, Rotterdam, 1986

Academic Experience

• Assistant Professor Marketing & Supply Chain Management – Chair Event Marketing & Communication, Nyenrode Business University
• Senior Lecturer Trade Show and Event Marketing, Erasmus University Rotterdam.

Professional and Managerial Experience:

• Associate consultant / trainer at HTH Hospitality Performance management BV, The Hague
• Project leader New Hotelschool The Hague Master in Hospitality Leadership Programme, Hotelschool The Hague.
• Associate Partner, Consultant Strategic Marketing Management; Holland Consulting Group, Amsterdam
• Director of Live Communication Research Centre of CLC-VECTA, Breukelen
• Director Erasmus Centre of Event and Exhibition Marketing (ECBM), Erasmus University Rotterdam
• Consultant / managing director ICB Management Consultants (now known as ICSB), Rotterdam

Dr Wiegerink describes herself as a solution driven person and an analytical and structured worker, energetic, positive and enthusiastic. She is passionate about customer (hospitality) experience and marketing accountability.

Dr Wiegerink combines her Research activities for the Chair City Hospitality & City Marketing with Consultancy and Training in the field of strategic marketing management and business planning. Special topics are creating customer value through hospitality experience in non-traditional hospitality businesses and environments and value creation through live communication.

In her professional career she always has combined science and practical work. As an economist and marketeer she gained special experience in the field of live communication and event marketing.  During several years in the late nineties she has been director at Erasmus Centre of Event Marketing (ECBM) and lecturer at Erasmus University in Rotterdam. There she received her Ph.D. degree in Business Economics with a thesis about professional trade show visitors.  Between 2007 and 2009 she worked as a part time assistant professor at Nyenrode Business University, where she was responsible for the research programme of the Chair Event Marketing & Communication.

As a consultant, trainer and interim manager she has been working in several industries, in the past years more and more for municipalities as well.  Her assignments often are related to strategic planning and implementation of  event marketing,  citymarketing, hospitality experience concepts and  other marketing related subjects. Dr Wiegerink: “Marketing is about value creation where ratio and emotion come together.”

Dr Wiegerink’s roots are in Austria, Innsbruck. After several years of working experience in the Austrian hospitality industry she moved to The Netherlands. She has been living in The Hague for more than 30 years now. She is married and has two daughters.

Publications:

• Wiegerink, K., 2013, How Hospitable is your City?, The Hague: Hotelschool The Hague.
• Wiegerink, K. , Ed Peelen, 2013, Customer Value  Management bij Congressen, Hoe waarde creëren bij delegates?, CLC-VECTA, Centrum voor Live Communication, Breukelen.
• Wiegerink, Karoline and Ed Peelen, 2013, Eventmarketing, Pearson Education Amsterdam (nominated for the ‘Marketing Literatuur Prijs 2010’, Best Marketing Book by PIM – Platform Innovatie in Management.)
• Wiegerink, K. and Ed Peelen, 2011, Een waardemodel voor beursdeelname, hoe waardedenken exposanten helpt succesvolle deelname zichtbaar te maken, CLC-VECTA, Centrum voor Live Communication, Breukelen.
• Wiegerink, Karoline, 2002, Het vakbeursbezoek verklaard, een typologie van Nederlandse vakbeursbezoekers, Proefschrift, Erasmus Universiteit Rotterdam.
• Wiegerink, Karoline, 2002, Anatomie van de vakbeursbezoeker, het vakbeursbezoek verklaard, Kluwer.

Mr Robert Gallicano (USA)

Lecturer in Operations Management/ F&B 

Education:

• MPS, Cornell University School of Hotel Administration, Ithaca, N.Y.  1988 – 1990
• BA, Economics, Wake Forest University, Winston-Salem, N.C., 1980 – 1984

Mr Gallicano always had a passion for food and beverage and over the past 23 years he has held a variety of food and beverage positions in the U.S.A., Africa and U.K.  Upon graduation from Cornell Mr Gallicano was appointed as Group F&B Director for the Alliance Hotel chain in Mombasa, Kenya.  After finishing his contract with Alliance Hotels he remained in Mombasa for five more years to own and operate his own fine dining restaurant, Gallo's, in the resort town of Diani Beach. In 1997 he returned to the U.S.A. as F&B Director for both Grand Bay Hotels and the Island Outpost Hotel chain.  In 2001 he relocated to the U.K. as F&B Director for the five-star Leading Hotels of the World Rocco Forte Hotels.

Since 2003 Robert is working as Senior Food and Beverage Lecturer for the Hotelschool The Hague.

Mr Fred de Vries (The Netherlands)

Lecturer Finance and Marketing

Education:

• Erasmus University, doctorandus (=Master) in Business Economics

After his graduation Mr de Vries joined Unilever and progressed through several marketing positions, from Assistant Product Manager to Marketing Director. Mr de Vries worked in various countries (The Netherlands, Australia and Portugal) for different food brands such as Becel, Flora, Lipton tea and Ice Tea and Calvé.

Subsequently he was General Manager of Zonnatura, a health food company, at the time a subsidiary of Numico. Zonnatura is a leading Dutch health food company operating at the cutting edge of new food and health trends.

Mr de Vries joined Philips Lighting, at a time when Philips was pushing an increased focus on understanding and meeting the needs of consumers. As Innovation-to-Market-Manager he was responsible for global marketing and product development of energy saving lamps. His focus was on developing products that better meet customer requirements and reducing the cost structure through increased cooperation with manufacturing partners in China.

Mr de Vries: “Innovation is not a separate field of expertise; it should be integrated in every activity, both in business and education. Innovation should drive the value provided to the customer and in the case of our school, the students.”

At Hotelschool The Hague Mr de Vries likes to challenge students to reduce complexity in order to identify the essential value drivers of the business. He provokes students to look at the subject matter from original angles and uses different and unexpected ways to stimulate learning and growth for students. Mr de Vries appreciates students who will rise to the challenge and actively participate in this learning process.

Besides his expertise in Finance and Marketing, Mr de Vries is also known for his good sense of humor: “To quote the actor Jack Lemmon: If you think it's hard to meet new people, try picking up the wrong golf ball.”

Ms Jenny Sok (The Netherlands)

Lecturer Research and Human Resource Management

Education:

• Master of Sociology
• Bachelor in Social (Cultural) Work

Ms Sok is a sociologist in the field of family and education.  She has worked as an independent researcher for 6 years, for several governments and organisations.

In the year 2000 she started working as a research lecturer at Hotelschool The Hague, in 2013 she added Human Resource Management (Managing Change) to her portfolio.

Her heart is in teaching, and her drive is inspiring students to find their field of interest and explore it, stimulating a critical and analytical attitude. Ms Sok: “Good education should inspire and create opportunities to excel. In good education, students and educators act as partners.”

Ms Sok is currently working on her PhD, which is covering a range of topics that are relevant for HRM in today’s hospitality industry. Her research interests include diversity, employability and the work-home interface. After finishing her PhD, she will continue to perform research on HRM related topics.

Selection of publications:

• Sok, J. Blomme, R. and Tromp, D. (2013). The use of the psychological contract to explain self-perceived employability. International Journal of Hospitality Management, 34, 274-284
• Sok, J., Blomme, R.J., Tromp, D.M. and Van Muijen, J.J. (2011). Exploring success factors in top careers in the Netherlands. Advances in Hospitality and Leisure, 7, 3-27
• Sok, J. (1994). Division of household tasks between partners with children, thesis RuG

Prizes:

• OUTSTANDING AUTHOR CONTRIBUTION AWARD WINNER at the Literati Network Awards for Excellence 2012 (Emerald book-series) for the chapter: Sok, J., Blomme, R.J., Tromp, D.M., & Van Muijen, J.J. (2011). “Exploring success factors in top careers in The Netherlands.” In J. Chen (Ed.) Advances in Hospitality and Leisure, Vol. 7, (pp. 3-27). Bingley: Emerald Group Publishing Limited.

Memberships:

• WFRN: Work and Family Researchers Network

Rolf van der Veer, MSc. (The Netherlands)

Trainer Management Skills & Launching Your Career Coach

Education:

• MSc. Business and Organizational Psychology
• Effective Change Management, SIOO
• Didactics in education

Holding a MSc in Organisational and Business Psychology, Mr Van der Veer has been involved in training and development for over 15 years. During, before and after graduating from the University of Groningen, he has worked in hospitality with a strong emphasis on improving professional behavior and skills. He managed several hospitality businesses and worked at operational as well as corporate level, including in training and development for Landal GreenParks, Mr Van der Veer has developed expertise on all levels of hospitality behavior.

Mr Van der Veer is currently developing a skills profile on the hospitality leaders of the future and is on a continuous quest to integrate an in depth psychological understanding in the managerial skills set of both students as workers in the hospitality industry. Besides contributing to improving hospitality skills of staff and management in practice, he has taught at several Dutch Research Universities and Universities of Applied Sciences ranging from the Law faculty at the University of Groningen to his current position as Senior Lecturer at Hotelschool The Hague.

Mr Van der Veer is an energetic and improvement focused trainer. He loves life with his family and is always in for good fun.

Publications:

• Hospitality Experience, 2014
• Human Factors in the design of travel and traffic information, Matthijs Dicke, Frans-Luuk Bouwers, Eva Koenders, Roelijn Kok, Rolf van der Veer and Karel Brookhuis

Mr Ajay Kapur (The Netherlands, born in India)

Lecturer Marketing & Sales

Education/Certificates:  

• MBA - Amsterdam Business School – University of Amsterdam
• BHA - Hotelschool The Hague
• NIMA B, C1 - SRM

Mr Kapur grew up in the hospitality family business and graduated at Hotelschool The Hague. After graduation he followed his passion for Marketing and gained over 15 years of business experience in the field of Marketing, Sales and Management. Mr Kapur worked for a large multinational enterprise (Delta Lloyd Insurances) and a small company with strong shareholder involvement in some of the largest Dutch consumer firms (Air Miles).

During a 6 month sabbatical in India, where he also set up a luxury spa in Mumbai, Mr Kapur developed his interest in mindfulness. After returning to the Netherlands, his mission became finding a job where he could combine marketing, hospitality, international work field with helping others. By becoming a lecturer in Marketing at Hotelschool The Hague, all his talents, values and passion came together. Within the first year at the school Mr Kapur started his part time MBA education and he graduated within the set 2 years, with a thesis on leadership.

Mr Kapur enjoys being a lecturer and coach. He has a passion for helping others grow and he gets  a lot of energy from working with people from different cultures.

Mr Kapur: “An old Sufi saying ‘This too shall pass’, is a great reminder that bad and good times won’t last forever and one should accept change as the only certainty in life. My interest in mindfulness keeps me focused on what is important in life and work”.

Mrs Anna de Visser-Amundson (Sweden)

Senior Lecturer in Marketing and Business Model Innovation / Joint Course Owner (core team): Business Model Innovation / Research Fellow

Education

• Master of Science in Marketing, VU university Amsterdam. Graduated Cum Laude and Valedictorian
• Bachelor of Science in International Hospitality Management, SHA Les Roches, Switzerland. Graduated Summa Cum Laude and Valedictorian.
• Didactic Skills Diploma, Wageningen University, Wageningen

After holding management positions in both Operations and Sales & Marketing for multinational hotel companies like the Four Seasons and an independent design hotel in countries like France, United States, Ireland and the Caribbean for more than 12 years, Mrs Amundson left the international hospitality industry and joined Hotelschool The Hague in March of 2008. Since then she has taught in all phases of the curriculum but primarily in introductory marketing courses as well as in marketing management.

In august of 2013, she became a joint course owner of the course Business Model Innovation where she gets to work very close with the industry and students to design new business models for real life case companies. Ms Amundson finds it the perfect combination of her commercial background and current position as a lecturer. She particularly likes that the students get to understand, apply and comprehend design thinking: “Students apply marketing theory in true business situations. This adds tremendously to the relevance of the student assignments and to the creativity, inspiration and learning during the whole process.”

Mrs Amundson is a dedicated hospitality professional with a passion for marketing and education. She has a great drive and determination to continuously improve in order to add more value to the learning of her students and to stay in tune with the most recent developments in a very fast changing marketing field. She is in one way a self-motivated achiever whilst she still gets most inspiration and satisfaction in seeing her students succeed, not only at school but also later in their careers: “Have the courage to follow your dreams and live the life you had imaged!”

Publications

• Have it You Way –Design your Own Stay: The effects of Customized Hotel Experience in the Pre-purchase Phase on Perceived Value and Willingness to Pay. Submitted for publication in 2014.